When you think about wearables, clunky watches might come to mind first—not how many steps your dog takes each day or how your neighbor’s horse’s blood pressure. I did a brief stint at an agriculture/country living publication and if there’s one thing I learned, it’s that animal wearables are turning farming upside down—in a good, “we’re making/saving lots of money" kind of way. (I picked up plenty of trivia tidbits on fertility monitoring for cows and how corn mazes are surprisingly tech-savvy, but that’s another story.) Upon recently coming across a statistic that brought me back to the days of crop yield discussions and grazing data, I couldn’t help but share. According to a study from IDTechEx, the animal wearable market is set to hit $2.6 billion by 2025 (the jury is still out for human wearables, as estimates vary wildly at this point).
We’re not just talking simple GPS chips and other pet-tracking strategies. The tech on the market for our furry companions is just as high-tech as the activity tracking accessories we wear ourselves—you might recall the thought-translating No More Woof headset we covered a while back. So, in the spirit of inter-species comparisons, here’s a sampling of the presumed-to-explode animal wearables market and their human counterparts.
FitBark / FitBit
I’d think it’s safe to assume that we all know how the FitBit works—you work out, the bracelet/armband/whatever-you-want-to-call-it calculates your activity into calories burned/steps/however-you-want-to-measure-it and the data is stored to motivate you to beat personal goals (read: make you feel bad on lazy days to come). FitBark does about the same. The collar collects data like activity levels, sleep schedules and behavior patterns—it even has a built-in comparison guide so you can compare your pooch to breed-specific guidelines to see how he/she marks up. Even more, you can link up your human activity tracker—like your FitBit, woah—to compare your activity levels to your pets.
0 Comment "In Acknowledgement of the Presumed-to-Boom Animal Wearables Market, Here are a Few Pet-Human Wearable Comparisons"
Post a Comment